visual merchandising
Time product launches and promotions perfectly
Analyze when, where, and what your competitors promote
With Visual Merchandising, analyze trends and campaigns advertised across competitor email communication and messaging on retailers’ direct sites. Our archive allows you to view current and historical homepages, category landing pages, and emails.
visual merchandising
Market-wide promotional visibility and strategic intelligence
Track, identify and measure historical and current promotional strategies across the entire market
Perfectly time product launches and promotions ahead of your competitors. Tell the right story and capture the right audience. See all promotional communications from your competitors worldwide and pinpoint key trends.
Product positioning
Understand how competitors position their products across their promotional and marketing activity.
Competitor tracking
Analyze our competitor promotional campaign archives to understand promotional activity of the wider market.
Identify patterns
Understand how holidays, products, seasons, trends and themes are marketed across time and regions.
Keyword searches
Analyze which days had the highest mention of keywords and on what dates retailers started communicating about them.
visual merchandising
New in: Visual Merchandising Top Words
Drill down further into competitor communications
As a new chart within Visual Merchandising, VM Top Words will allow you to find commonly used words across our full communications archive as a key part of weekly trading updates. Quickly identify the most frequently used words across all publications: webpages, blogs, emails and landing pages.
Monitor top words
View trending words, commonly used language for specific promotions and website updates.
Stay ahead of trends
Identify trends and analyze discount/sales period to make Y-o-Y comparisons easier and faster.
Complete market view
See the data behind the numbers and view all relevant update cards for full transparency.
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Resources
All the latest retail insights
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