Combining competitive and market intelligence with your performance and customer insights, EDITED’s AI-powered technology gives you a contextualized view, ensuring you are maximizing profit with every decision.
Who We Help
EDITED empowers everyone from merchandisers, buyers, and marketers to insight and technology teams by creating a unified source of truth that includes market, enterprise, and partner data. Access to our open analytics platform allows everyone to seamlessly get the data they need, when they need it, while keeping it secure. Select your function and learn more below.
How We Help
At EDITED, we know how valuable your time is and that the best solution is one that makes the job you have to do easier and more efficient. We help across the full product lifecycle, from pre-season planning through in-season trading. Choose a use case and see more about how we can help power up your every day.
Collecting a mountain of product data and aggregating it into an AI-optimized, retail-specific analytical model
Connecting multiple data sets to ensure your decisions are market-informed, customer-centric, and profit-aware
Going beyond averages in reports and, instead, show you specific, actionable insights and how you compare to competitors
Leveraging LLM and ML to drive data normalization, product matching, opportunity identification, and automated summary narratives
EDITED Clarity
Looking through these three lenses simultaneously gives retailers a contextualized view in one place that is market-informed, profit-aware, and customer-centric.
With just a few clicks, get actionable insights and surface opportunities for data-led decisions across assortment, pricing, and site merchandising.
Competitive Data
EDITED gives you access to real-time and historical competitor data so you can understand your business in the context of the market. Gain a competitive edge by benchmarking against your competitors and identifying product trends, market movement, and whitespace opportunities.
Business Data
Along with market data, EDITED provides insight into your internal performance metrics. Connect business performance, promotional activity, price adjustments, product exposure, and inventory status to maximize revenue and optimize profitability.
Customer Data
Finally, EDITED uses your customer data, ensuring your decisions are relevant to the right shoppers. Know who makes you money by understanding product preferences, buying patterns, promotional and discount activity, and returns behavior by customer segment.
Testimonial
See how TVG utilizes EDITED to automatically gain a granular view of its market, enabling the team to make data-informed decisions and take profit-driving action quickly.
Awards
RetailTech Breakthrough Awards names EDITED the 2024 “Overall RetailTech Company of the Year” in an international awards program that recognizes standout retail technology companies, products, and services. This year’s program attracted thousands of nominations from over 12 different countries worldwide.
Gartner Hype Cycle 2024
Gartner® creates Competitor and Market Intelligence (CMI) as a new category for retail technology in the 2024 Hype Cycle™ report, naming EDITED as a Sample Vendor. Access the complimentary report below.
Resources
EDITED Market™
EDITED Digital™
EDITED Omni™
EDITED Signal™
EDITED Data™
EDITED Messaging™
EDITED Match™
EDITED Overlay™
EDITED Research™
