Your digital customers provide you with enormous amounts of valuable data whenever they purchase from you. Connect this data and generate valuable new metrics and insights that improve your digital merchandising and bring you closer to your customers.
Fuel data-led automation
Data signals that drive intelligent automation in your activation systems
Improve agility and increase productivity by automating intelligent product sorting, stock, pricing actions, and more. EDITED Signal integrates with any of your internal ecosystems to drive action from insights based on your business rules.
Product and style level performance at your fingertips
DynamicView recognizes product IDs on the current web page in your browser, retrieves corresponding metric values, action candidates, and other analytic insights from the DynamicAction platform, and displays them on top of the corresponding product images and in a sidebar frame.
- Insight and action badges superimposed on images on your website and vendor consoles for quick decision making.
- Easily determine which products require additional exposure, a price or promotion change, or will need to be restocked.
- Determine the effect of merchandising, marketing, and retailing actions on gross margin by category.
Drive average order value for key customer segments, promotions, categories and brands
Upgrade your marketing and merchandising strategies by better understanding your customers using real-time order metrics. Order affinities is a powerful tool that deconstructs order composition for key customer cohorts or channels, going far beyond basic basket analysis.
- See what’s being ordered with what and what customer behavior you want to grow
- Analyze promotion effectiveness and halo effect
- Identify opportunities to drive higher average order value and items per order