EDITED Acquires DynamicAction, Fueling the Future of E-Commerce and Retail Automation
With the accelerated shift towards e-commerce, the two leaders in AI-led retail automation join forces to cent...
NEW YORK – Oct. 20, 2021 – EDITED, the leader in Retail Intelligence combining market and enterprise data to fuel automation, today announced the release of The Sustainability EDIT 2021. The report includes global competitive data on over 4 billion SKUs from the EDITED Market Intelligence Platform, analyzing the evolution of the sustainable retail industry. By embracing data and AI, the research outlines the practices retailers are taking for a greener future.
With information on the number of styles launched, discounted and sold out each day, EDITED’s Market Intelligence data provides retailers with visibility into what products are selling to today’s eco-conscious customer. With these insights retailers can maximize profits and minimize the number of unsold goods, thus reducing their carbon footprints and improving sustainability initiatives.
According to The Sustainability EDIT, the term “sustainability” is more important than ever as retailers are converting their assortments to be more environmentally conscious. In fact, mentions of “sustainability” have become a staple feature in retailers’ communications to consumers, increasing by 84% in customer emails since 2019. Additional findings in the report include:
“Retailers have enough on their plates dealing with supply chain challenges and labor shortages, so trying to keep up with the ever-changing trends in customer preferences and sustainability can be overwhelming,” said Kayla Marci, market analyst, EDITED. “That’s why it’s critical for retailers to keep their finger on the pulse as we head into the holiday season. Right now, sustainability is top-of-mind for consumers, but tomorrow the focus could shift so retailers need to be agile and protect their bottom line.”
Powered by EDITED Market Intelligence, The Sustainability EDIT 2021 puts data insights into action. The report also includes recommendations for how retailers can shape their assortments to be more sustainable, the best pricing metrics behind eco-friendly products and more. Key takeaways for retailers include:
To learn more about the latest sustainability trends and considerations, download The Sustainability EDIT 2021.
EDITED is the global leader in Retail Intelligence. We help retailers increase margins, generate more sales and drive better outcomes through AI-driven Market and Enterprise Intelligence to fuel Automation. By connecting business analytics and external market data, brands like Columbia and Inditex use the EDITED Retail Intelligence products to make better data-backed decisions, expediting insights into action. For more information, visit www.edited.com.