See all of your data in one place
Never miss an opportunity again. EDITED brings your business and market data together on one screen in myEDITED so you can make decisions confidently and quickly – and take action while they still matter. Get answers to the most relevant questions and drill down for "more analysis" when needed.
Optimize assortments
EDITED Market allows you to compare your assortment to competitors'. For example, how many options do you have in your "Dresses" category versus other key players in the market? You can dive deeper to understand at a subcategory level, such as how many wrap vs. shift dresses, to ensure you optimize inventory across your range based on both customer and market needs.
Take action immediately
Uncover the highest impact opportunities with product insights at the point of decision. EDITED Overlay shows you recommended actions directly on your site so you can easily identify relative metric performance, including which products need resorting, price changes, or stock changes to optimize performance and grow profitability.
Uncover opportunities to take action
Through decision trees, percentiles, and action impact estimation, EDITED Digital identifies action candidates across your business. Answer questions like, "Which items need a price, exposure, or inventory adjustment? Where is there waste or opportunity in digital marketing spend? In which customer segments are there opportunities for contact?"
Vizualize competitor communications
Track promotional activity, marketing messaging, product adjacency, and campaigns featured across competitor email communication and messaging on retailers’ direct sites with EDITED Messaging. Using the heatmap analysis tool, you can identify when and what competitor communications are across selected channels to optimize your strategy and identify white space.