Wednesday October 28th

2.30pm BST/10.30am EDT |

Last year, the 20-30% markdown band drove 39% of first sell-outs, even with discounting at a three-year high. Gift guides landed from October 15. Party season belonged to the Showgirl aesthetic. The retailers who saw it coming early made the calls before everyone else.

This year, we’ll show you how. In 30 minutes, we’ll ask AskEDITED the questions every team is facing right now, live, and show you what it gives back in seconds.

We’ll cover:

Black Friday: how deep to discount, and when to start
Party season: what’s landing and what’s selling
Gifting: where the gaps are in your range

You’ll leave with all three questions, ready to run on your own categories.

Fill in the form to register now

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