Bn Vl960 Rental M 20171006163638
Featured Oct 16, 2019 4 min read

The quick guide on how rental services are taking over fashion

Fashion rental services like Rent the Runway are thriving, with consumers demanding more flexibility and sustainable pra...

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Spring/Summer 2020 trends
Featured Oct 03, 2019 6 min read

The 6 key Spring 2020 trends confirmed by the runways...and the data to back it up

Let us help you power walk into Spring 2020 like Leon Dame did for Margiela. Our in-house analysts decode the major tren...

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VSCO girl starter pack
Featured Sep 25, 2019 3 min read

The VSCO girl starter pack: how brands can target the latest Gen-Z consumer

First, there was “Basic Bitch.” now there’s VSCO girl. The trend sweeping the internet has got everyone intrigued. But w...

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Featured Sep 11, 2019 3 min read

The best of spring/summer 2019 according to retail data

We’ve rounded up the best-selling products of Spring/Summer 2019. Download our free report, inside it reveals key shapes...

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Heist shapewear
Featured Aug 13, 2019 5 min read

A guide to the $83bn shapewear industry pre-Kim Kardashian West

From moisture-wicking technologies to posture support, modern shapewear silhouettes have been tailored for everyday wear...

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fashion retail and AI
Featured Aug 08, 2019 3 min read

How fashion retailers are using Artificial Intelligence in 2019

Global spending on A.I. in retail is predicted to grow to $7.3bn a year by 2022, up from $2bn in 2018 says Juniper Resea...

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Neiman Marcus Back to School
Featured Jul 24, 2019 5 min read

Take the guesswork out of Back-to-School planning

While Back-to-School is a complex holiday to break down, EDITED data can take the guesswork out of assortment planning a...

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Amazon Prime Day Discounts
Featured Jul 11, 2019 4 min read

The insights retailers need to compete with Amazon Prime Day(s)

EDITED is now tracking Amazon in the UK! British retailers are increasing their participation in American discounting ev...

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Featured Jul 10, 2019 4 min read

Your secret weapon to seasonal product launches

We applied Visual Merchandising’s filter panel, heatmap analysis and dashboard functions to understand when US and UK re...

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