The Sustainability EDIT

Discover how the industry has been expanding the use of sustainable fabrics and processes in their assortments over time, as well as the pricing and performance metrics behind eco-friendly products.


Sustainability in 2022 and beyond

While retail has been working to regain a sense of normality following the past two years, it’s clear that the fashion industry cannot return to its environmentally damaging pre-COVID processes and unsustainable levels of mass production. 

Now, with the addition of rising inflation and a looming recession, the industry is grappling with these challenges, while attempting to develop eco- friendly products to satisfy consumers – most notably Gen Z, who value sustainability in their buying decisions more than other demographics.

Lane Bryant logo
Abercrombie & fitch Logo
Boohoo logo
JCrew logo
PVH logo
Puma logo