# EDITED: Empowering Intelligent Retail

> AskEDITED and get expert answers in seconds\. Retail superintelligence powered by Edie, our deep agent, built on the world's deepest retail dataset\.

Generated by Yoast SEO v28.5, this is an llms.txt file, meant for consumption by LLMs.

## Pages
- [AskEDITED](https://edited.com/products/askedited/)
- [AskEDITED Trial Agreement](https://edited.com/tos/)
- [EDITED MCP](https://edited.com/products/mcp/)
- [Blog](https://edited.com/blog/)
- [Software as a Service Client Agreement](https://edited.com/saas-agreement-ltd-co/)

## Posts
- [The GLP\-1 Effect: How Weight\-Loss Drugs Are Rewriting Fashion's Sizing Playbook](https://edited.com/blog/the-glp-1-effect-how-weight-loss-drugs-are-rewriting-fashions-sizing-playbook/): \<p class="p1"\>Roughly 1 in 9 US shoppers now use a GLP\-1\. Retailers are responding fast, some cutting extended sizes, others expanding into the space others are vacating\.\</p\>
\<p class="p1"\>GLP\-1 weight\-loss drugs are reshaping how fashion retailers plan their size ranges\.\</p\>
- [How Middle East Retailers Are Protecting Margin in a Cautious Investment Climate](https://edited.com/blog/how-middle-east-retailers-are-protecting-margin-in-a-cautious-investment-climate/): \<p dir="ltr"\>Retailers across the Middle East are operating in a particularly cautious investment climate right now\. Declining tourism, tighter consumer spending and leadership teams re\-examining where every dollar goes have made this a season of scrutiny rather than expansion\.\</p\>
- [How to Forecast Fashion Trends With Data in 2026](https://edited.com/blog/how-to-forecast-fashion-trends-with-data-in-2026/): \<span style="font\-weight: 400;"\>Learn how data\-backed trend forecasting actually works, why it beats editorial opinion on speed and risk, and how to tell if a trend is worth the buy\.\</span\>
- [What is MCP? How Model Context Protocol is Transforming Retail AI](https://edited.com/blog/what-is-mcp-how-model-context-protocol-is-transforming-retail-ai/): Retail teams are hearing the term MCP everywhere and for good reason\. By connecting AI directly to live, trusted data sources, Model Context Protocol moves AI beyond generic responses and into the realm of real business decision\-making\. The connection matters, but the true value comes from the intelligence flowing through it\.
- [Is Gen Z Losing Interest in Sport, or Just Changing How They Play It?](https://edited.com/blog/is-gen-z-losing-interest-in-sport-or-just-changing-how-they-play-it/): \<span style="font\-weight: 400;"\>Gen Z fandom is down but participation is up\. Here's what that means for retail teams, and how to spot the shift before it's a trend report\.\</span\>

## Webinars
- [How to Operate in the GLP\-1 Era](https://edited.com/webinars/how-to-operate-in-the-glp-1-era/): \<p dir="ltr"\>Size curves are moving fast, and not all in the same direction\. In 20 minutes, see what EDITED data shows about how retailers are rebalancing sizing, where the plus\-size opening sits, and which product details to build into future ranges\.\</p\>
- [AskEDITED is Here: Get Answers in Seconds](https://edited.com/webinars/askedited-is-here-get-answers-in-seconds/): \<p style="color: \#fff; font\-size: 16px;"\>\<strong\>July 2nd \| 3pm BST / 10am EDT\</strong\>\</p\>
 

\<span style="color: \#fff; font\-size: 16px;"\>Join us for the official launch of AskEDITED, EDITED's conversational AI powered by a retail agent trained on 12\+ years of market intelligence\. In just 15 minutes, you'll learn what AskEDITED can unlock for your team, how to ask better questions, and see it in action through a live demonstration\.\</span\>
- [AskEDITED Accelerator: Ask Better\. Decide Faster\. Master AskEDITED](https://edited.com/webinars/askedited-accelerator-ask-better-decide-faster-master-askedited/): \<div class="qMYqUG\_convSearchResultHighlightRoot"\>
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\<p data\-start="0" data\-end="285" data\-is\-last\-node="" data\-is\-only\-node=""\>Watch our customer\-exclusive AskEDITED Accelerator to discover how agentic AI is transforming retail decision\-making\. Across two practical sessions, you'll learn the foundations of EDITED's industry\-leading data and gain hands\-on experience using AskEDITED to turn market signals into faster, more confident decisions\.\</p\>

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- [What's New: Work Smarter Every Monday with EDITED AI](https://edited.com/webinars/whats-new-work-smarter-every-monday-with-edited-ai/): \<div class="qMYqUG\_convSearchResultHighlightRoot"\>
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\<p data\-start="0" data\-end="285" data\-is\-last\-node="" data\-is\-only\-node=""\>See how EDITED’s latest AI\-powered features can streamline your Monday morning trade workflow from faster insights to automated reporting and an exclusive first look at AskEDITED\. Join this customer\-exclusive 30\-minute session to discover smarter, faster trading decisions\.\</p\>

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- [How Data\-Driven Manufacturers Can Strengthen Retail Relationships](https://edited.com/webinars/how-data-driven-manufacturers-can-strengthen-retail-relationships/): Retailers expect suppliers to come prepared with data, not guesswork\. In this 15\-minute session, learn how manufacturers can use market\-backed insights to strengthen partnerships, validate product strategies, and confidently sell into assortments\.

## Press
- [EDITED Launches MCP: Retail Superintelligence, Natively Inside the AI Tools Teams Already Use](https://edited.com/press-article/introducing-edited-mcp-retail-data-for-your-ai-tools/): EDITED MCP brings 90,000 brands and 5bn\+ SKUs of verified retail data straight into Claude, Cursor and Copilot\. No exports, no tab switching\.
- [EDITED™ Launches AskEDITED: Retail Superintelligence, Powered by AI\. The World's Deepest Retail Dataset\. Now in a Conversation\.](https://edited.com/press-article/edited-launches-askedited-retail-superintelligence-powered-by-ai-the-worlds-deepest-retail-dataset-now-in-a-conversation/): \<span style="font\-weight: 400;"\>EDITED, the leading retail intelligence platform, today announced the launch of AskEDITED \- an AI\-native retail intelligence experience built for what retail teams actually need\. \</span\>
- [Monsoon utilizes EDITED’s Retail Intelligence to Return to Profitability](https://edited.com/press-article/monsoon-utilizes-editeds-retail-intelligence-to-return-to-profitability/): \<span style="font\-weight: 400;"\>Monsoon leverages real\-time market intelligence and AI from EDITED to strengthen pricing, refine assortments, and drive sustainable margin growth\.\</span\>
- [EDITED™ Named Winner of “Best Use of Artificial Intelligence” in the Data Breakthrough Awards Program](https://edited.com/press-article/edited-named-winner-of-best-use-of-artificial-intelligence-in-the-data-breakthrough-awards-program/): \<span style="font\-weight: 400;"\>Awarded for the second consecutive year, EDITED is redefining retail decision\-making through AI\-powered innovation\.\</span\>
- [EDITED™ Launches New Manufacturer Intelligence Package](https://edited.com/press-article/edited-launches-new-manufacturer-intelligence-package/): Helping apparel manufacturers anticipate trends, identify whitespace, and win more business with retailers\.

## Resources
- [7 Essential Questions for Smarter Trend Analysis](https://edited.com/resources/7-essential-questions-for-smarter-trend-analysis/): Turn retail market trends into results with our checklist\. Discover powerful insights and actionable strategies to scale the right trends, protect margin, and avoid costly over investments\.
- [Winning Gen Z Without Losing Your Brand](https://edited.com/resources/winning-gen-z-without-losing-your-brand-a-conversation-with-reebok/): Sam Fereday\-Breese, Head of Merchandising at Reebok Europe, joins in conversation with Grace Hill, Director of Customer Insights at EDITED, for a candid discussion on how established brands can stay culturally relevant while protecting their core identity\.
- [Are Your Campaigns Falling Short?](https://edited.com/resources/are-your-campaigns-falling-short/): Stop settling for vanity metrics\. Learn how to bridge the gap between campaign vision and commercial reality by using real\-time market signals to drive measurable revenue and profit\.
- [How Manufacturers Can Win More Business with Retail Intelligence](https://edited.com/resources/how-manufacturers-can-win-more-business-with-retail-intelligence/): This checklist outlines practical ways manufacturers use market insights to identify assortment gaps, benchmark pricing, and support smarter retail decisions\.
- [The Trend Forecasting Masterclass: From Insight to Impact](https://edited.com/resources/the-trend-forecasting-masterclass-from-insight-to-impact/): From early signals to in\-season execution, this Trend Forecasting Masterclass shows retail teams how to turn trend insights into faster, smarter assortment and merchandising decisions that drive performance\.


## Podcasts
- [How to Build a Timeless AND Ageless Partywear Collection, With Never Fully Dressed’s Founder](https://edited.com/podcasts/how-to-build-a-timeless-and-ageless-partywear-collection-with-never-fully-dresseds-founder/): Hear from Never Fully Dressed's founder on how she built a successful partywear collection and a brand rooted in community\. 
- [The Abercrombie Revival: A Masterclass in Brand Reinvention](https://edited.com/podcasts/the-abercrombie-revival-a-masterclass-in-brand-reinvention/): Join Abercrombie \& Fitch's Chief Product Officer for a deep dive into the strategy behind the remarkable brand transformation\.
- [Trends vs Fads: How to Stop Looking Like Everyone Else](https://edited.com/podcasts/trends-vs-fads-how-to-stop-looking-like-everyone-else/): Navigating the constant emergence of viral trends is challenging\. Learn how to invest intentionally to maintain uniqueness and drive value\.
- [Black Friday Has Changed: Steve Madden's Insider Tips for Winning](https://edited.com/podcasts/black-friday-has-changed-steve-maddens-insider-tips-for-winning/): Join Steve Madden’s Vice President of E\-Commerce to uncover how Cyber Weekend is different this year and tips for retailers to win\. 
- [The Shocking Reality of Return\-to\-Store With The Shop Flaw](https://edited.com/podcasts/the-shocking-reality-of-return-to-store-with-the-shop-flaw/): Discover why so many brands misunderstand their core customers and how retail head offices can better utilize their in\-store teams\.

## Reports
- [SS28 Forecast: Jumbled Treasure](https://edited.com/report/ss28-forecast-jumbled-treasure/): Our forecast series delivers four macro commercial concepts that define the narrative of the season\. These are identified by blending our Consumer Mapping insights with broader cultural factors\. This series will go on to validate trends with EDITED Market data\. For SS28 we present \<a href='https://my\.edited\.com/research/articles/assortment\-mixed\-forecast\-theme\-jumbled\-treasure\-ss28\-250826'target='\_blank'\>Jumbled Treasure\</a\>,  \<a href='https://my\.edited\.com/research/articles/assortment\-mixed\-forecast\-theme\-pacific\-drift\-ss28\-250826'target='\_blank'\>Pacific Drift\</a\>,  \<a href='https://my\.edited\.com/research/articles/assortment\-mixed\-forecast\-theme\-orbital\-glaze\-ss28\-250826'target='\_blank'\>Orbital Glaze\</a\>, and \<a href='https://my\.edited\.com/research/articles/assortment\-mixed\-forecast\-theme\-nocturnal\-neighborhood\-ss28\-250826'target='\_blank'\>Nocturnal Neighborhood\</a\>\.
- [The Data Behind The Polyester Backlash](https://edited.com/report/the-data-behind-the-polyester-backlash/): The growing backlash against plastic\-based textiles is forcing a realignment in retailer strategies\. Grounded in EDITED data, we unpack the friction between viral anti\-polyester sentiment and mass\-market supply chain realities\. 
- [Footwear Is Getting Freakier](https://edited.com/report/footwear-is-getting-freakier/): While the ugly footwear trend is nothing new\. The rise of freakier styles such as tabis entering the mainstream has given the trend commercial momentum\. Discover the SS26 success stories and where it is heading next\.
- [The Color Pairings Trending In FW26](https://edited.com/report/the-color-pairings-trending-in-fw26/): Color pairings prevail as a strategic promotional tool\. Discover how to update FW26 assortments and messaging with our roundup of the most prominent palette pairings\.
- [Act Now: Red \& Purple](https://edited.com/report/act-now-red-purple/): First identified by EDITED in January as a rising color combination, purple and red have taken over in 2026 — find out how to act now\. 

## Customer Stories
- [How Bioworld Turned Days of Trend Research Into Minutes With EDITED's MCP](https://edited.com/customer-story/how-bioworld-international-turned-days-of-trend-research-into-minutes-with-editeds-mcp/): Bioworld, a global brand merchandising platform and EDITED customer of nearly a decade, is among the first brands to put EDITED's MCP into live production
- [How Monsoon Uses EDITED to Return to Profitability Through Strategic Growth](https://edited.com/customer-story/how-monsoon-uses-edited-to-return-to-profitability-through-strategic-growth/): Monsoon achieved a successful return to profitability and a 3\.7% increase in sales by leveraging EDITED’s data\-driven insights to sharpen pricing architecture, identify high\-growth trends like chocolate brown and lightweight outerwear, and optimize inventory across key categories\.
- [How Cider’s Teams Use EDITED to Connect Creativity and Strategy](https://edited.com/customer-story/how-ciders-teams-use-edited-to-connect-creativity-and-strategy/): From concept to campaign, Cider’s teams have expanded their use of EDITED, infusing AI and market insights into creative direction, strategic planning, and measurable impact\.
- [How bonprix Leverages EDITED to Drive the Premiumization of Its Brand](https://edited.com/customer-story/how-bonprix-leverages-edited-to-drive-the-premiumization-of-its-brand/): Discover how EDITED helps bonprix take a customer\-centric approach to effectively target customers across all of its geographies and stay up\-to\-date with the latest trends, all while maintaining affordable prices\.
- [How The Very Group Puts EDITED’s Market Insights at the Heart of Decision\-Making to Maximize Profit](https://edited.com/customer-story/how-the-very-group-puts-editeds-market-insights-at-the-heart-of-decision-making-to-maximize-profit/): The Very Group is a multi\-brand online retailer that has been working with EDITED for over 6 years across fashion, homeware, and beauty\.  Discover how TVG utilizes EDITED to automatically get a granular view of its market, enabling the team to make data\-informed decisions and take profit\-driving action quickly\.


## Categories
- [General](https://edited.com/blog/category/general/)
- [Insights \& Strategy](https://edited.com/blog/category/insights-strategy/)
- [Data Strategy](https://edited.com/blog/category/data-strategy/)
- [Trend Identification](https://edited.com/blog/category/trend-identification/)
- [Merchandising](https://edited.com/blog/category/merchandising/)

## Categories
- [Tipsheet](https://edited.com/resources-category/tipsheet/)
- [Whitepaper](https://edited.com/resources-category/whitepaper/)
- [Checklist](https://edited.com/resources-category/checklist/)
- [Report](https://edited.com/resources-category/report/)
- [One Pager](https://edited.com/resources-category/one-pager/)

## Categories
- [EDITED Market](https://edited.com/customer-stories-category/edited-market/)
- [EDITED Research](https://edited.com/customer-stories-category/edited-research/)
- [EDITED Messaging](https://edited.com/customer-stories-category/edited-messaging/)
- [EDITED Digital](https://edited.com/customer-stories-category/edited-digital/)

## Optional
- [Sitemap index](https://edited.com/sitemap_index.xml)