How boohoo uses EDITED to grow fast in an aggressive market
"We use EDITED on a weekly basis. Principally to look at price promotions across not only the UK market but international markets to see how competitive we are. It also shows us quite clearly what is and isn’t working from a product perspective in all those markets at the touch of a button. That helps us make informed trading decisions."
— Paul Horsfield, Merchandising Director
Read Case Study