Showing page 23 of 29 in Trend
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  • Trend
  • 1st Jun 2012
  • 8 shares
SS12's colour palette: how is it selling?

Each season, every garment from the runways of New York, London, Milan and Paris passes through our colour detection system. From this we generate a colour wheel showing colours that designers unanimously agree will be the new season’s shades, and which colours will be picked up by retailers. We don’t do ‘predictions’ and don’t believe […]

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  • Trend
  • 30th May 2012
  • 22 shares
The laser display: cutting edge of a trend

Laser cut garments have flooded the high street. It’s easy to forget that they haven’t always been so readily available. This is more than a trend: it is also underpinned by the adoption of new technologies, where we are seeing supply chain problem-solving to manufacture these garments. So has the hassle been worth it? Does […]

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  • Trend
  • 17th May 2012
  • 6 shares
Trend progress check: Printed trousers

It’s a year to the day since we last talked about printed trousers on this blog. So to celebrate their birthday, we thought we’d duck back into the data and see how life is working out for them. Did customers latch on to the hyped-up style? And what’s the prognosis for their future? Our first […]

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  • Trend
  • 2nd May 2012
  • 7 shares
Ride the recession: brave the trends

Everyone knows that ASOS have it pretty sussed when it comes to product range and pricing. Just last Monday, the Independent’s Harriet Walker wrote a piece on how they’re riding the recession successfully. Then this week, ASOS shares slumped, closing the week with a 12.7% deflation. But perhaps traders are missing a trick. Is consumer […]

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  • Trend
  • 28th Feb 2012
  • 2 shares
Bombers Dropping

The bomber – a perfect transeasonal piece. Tougher than a cardigan, less investment than a leather jacket and certainly not a coat. It came as a welcome surprise when it turned up on catwalks last September, cutting a masculine shape reminiscent of the 90s. SS12 gave us a silky number in painterly checks at Roksanda […]

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  • Trend
  • 16th Dec 2011
  • 11 shares
When Harry met Sally: The male/female trend crossover

Girls will be girls. Boys will be boys. And sometimes it’s just not quite as clear cut as that. Androgyny in womenswear was a huge trend for AW11/12, brought to us by the likes of Frankie Morello and Dolce & Gabanna. Girls donning boy-garb is n0thing new: Marlene Dietrich was reaching for the suits back […]

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