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Gucci's time to shine

Last September, it came as a surprise to see Gucci absent from SS12’s Milan Fashion Week top designers list. They had made all the efforts – timing the Gucci Museo opening with fashion week, when editors were sent down to Florence on a chartered train for a lavish party. But the Art Deco collection with it’s cruise-liner […]

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Burberry flex their digital muscles again

Want to know why statistically this outfit should be one of next season’s best selling? Then you need to read our just launched London Fashion Week digital round up. We’ve been working our way through 17 million tweets, updates and influential blog post from across the week to compile the data-driven review. It’s the only trend report […]

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Marc's Magic: New York Fashion Week Round-up

It’s been a bumper week at NYFW and a stream of data has been pouring in. We’ve compiled the first of our four fashion capital reports, which is now live. Take a look at which were the most-liked prints and styles, which brands grew their online fanbase the most and full analysis of all the […]

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Our fashion week reports: how and why

The fashion industry is drawing a collective deep breath as fashion month kicks off today with the AW12/13 shows. At EDITD meanwhile, we’re cracking our knuckles in anticipation for all the data the month creates, because we do something quite special with it. Last season, we launched our digital fashion week reports which went down […]

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2011: A year in data

Are you suffering from a case of where-did-the-year-go? Don’t worry, you aren’t the only one. Which is why we’ve compiled our definitive guide to 2011. If there’s ten things you need to know about this year, here they are. From flatforms to Galliano, the vintage trend to The Wedding Dress, our report wraps up one […]

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